Explore My Work in More Detail
I started in SEO by producing 6–8 original articles a day, later moving into keyword research and editorial work.
I started my own SEO consulting business in 2018, working directly with businesses ranging from law offices and business brokers to SaaS companies, healthcare providers, construction companies, and local service businesses.
I conducted on-page, off-page, and technical SEO audits for 6 established healthcare websites, developing recommendations that improved content and technical performance while carefully protecting existing rankings and organic traffic.
I owned end-to-end SEO content strategy for a portfolio of 25 enterprise clients, including CityPASS, WebMD, and Money.com.
I joined Keychain during its early stage and became the company's only in-house SEO, owning organic strategy while building content, backlinks, technical improvements, and new approaches to AI-powered search.
What People I've Worked With Say
"Gabrielle has been the number one reason my business has progressed so well this year. She is easy to communicate with and always maintains a professional tone. She is also full of new suggestions and works well as a member of a team. Importantly, Gabrielle provides much needed explanations for anything that has been outside of my expertise. By doing so, I am able to make the best, most informed decisions. She is also willing to learn anything needed to complete a project. I would highly recommend her services."
Chandler Maze
Lawyer at Maze Law Offices
"I am on a mission to dominate in my field of Business Brokerage/M&A, using social media as one of the means. I am a licensed FL Real Estate Broker and have been selling businesses for over 45 years. Gabrielle has shown passion and grit with her skilled, disciplined writing to help me rise to the top. She spends time the required time researching the topic and presents it in a way that gets people to think about it. I am grateful to have realized her talent and look to significantly increase more work in the future. I highly recommend Gabrielle Curry."
Robert M. Dolan
President and CEO at Dolan Sales, Inc.
"Gabrielle was a member of our writing and editing team as a 1099 employee. She could always be relied on for quality work, attention to detail, and a willingness to share ideas when she felt they were needed."
Rachel Hernandez
Director of Content Services at The HOTH
What I'm Working Towards
The search box is changing.
I've been studying AEO and GEO and experimenting with how content can become more useful and more citable within AI-powered search experiences.
GEO
Generative Engine Optimization
At Keychain, I began deploying strategies around mentions, citations, expanded FAQs, and information that could provide stronger supporting evidence for AI-generated answers.
AEO
Answer Engine Optimization
I've also created AI-assisted workflows for research, outreach, and automation, with human oversight to monitor hallucinations, errors, and quality.
On my own time, I even contracted a software developer for an AI bot for sourcing and answering high-intent Reddit and Quora questions.
CRO
Conversion Rate Optimization
SEO taught me how to get people through the door. CRO has made me more interested in what happens once they arrive.
I've been studying conversion rate optimization, heatmaps, user behavior, page structure, calls to action, and the psychology behind what makes someone continue or leave.
I'm fascinated by the small things that can change a user's experience:
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Where a button sits
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What someone sees before they scroll
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Whether a page answers their question quickly enough
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Whether the next step feels obvious
I don't claim to have mastered CRO yet. I've been studying it independently because I want the opportunity to put those ideas into practice.
To me, the natural progression is:
Get found → earn the click → build trust → make the next step obvious.
Because traffic is only valuable if it eventually does something.
Let's Talk
I'm currently interested in senior SEO, SEO/AEO, organic growth, content strategy, and digital optimization opportunities like CRO.
Contact me by email or phone:
(312) 982 - 6646